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Why Advertising Plays an Important Part in Modern American Culture.
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Selling the Mirror Why Advertising Plays an Important Part in Modern American Culture by Dena De Angelo-Shuayto Introduction Advertising is all around us. Sometimes we notice it and sometimes we do not. It can be as blatant as a 30-second spot on the Super Bowl, or as innocuous as a Nike logo on a hat. Yet, is it more than just marketing? Do the subliminal messages planted in our minds stop at the cash register or has something deeper happened between Madison Avenue and Main Street? Does advertising effect us in some profound way that goes unnoticed, permeating our psyches in ways we take for granted? Or, in a worse case, become oblivious to? Advertising has shown it has the power to define our choices, from which brand of toothpaste to buy, to which governor to vote for. Those choices are inextricably woven into our everyday lives, making up, over time and by further homogenization,...
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