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Doing business in China - the art of war?
- Words:
- 7662
- Submitted:
- Wed Jan 28 2004

... Doing business in China - the art of war? Chee Keen Pang, Diane Roberts, John Sutton The Authors Chee Keen Pang, University of Central Lancashire, UK Diane Roberts, University of Central Lancashire, UK John Sutton, Hong Kong Polytechnic University, Kowloon, Hong Kong, China Abstract Examines Chinese attitudes towards the introduction and implementation of an international corporate culture into their working environment. Refers to Sun Tzu's military classic The Art of War and suggests his philosophy can be applied to business in China, and that the Western world should begin understanding this philosophy and the oriental mindset. Presents results of a study of Chinese employees at a Beijing, China hotel to determine attitudinal and behavioural patterns, and finds that the concept of corporate culture currently meets with strong resistance from many Chinese people who believe foreign ideals and concepts are not to be trusted. Article type: Theoretical with Application in Practice. Keywords: China, Corporate Culture, Culture, Employees, Hotels, National Cultures. Content














