Communication Climate.
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COMMUNICATION CLIMATE INTRODUCTION Businesses and organisations run hot and cold when it comes to getting their message across to their key audiences. Likewise, their audiences/target groups run hot and cold, and it depends very much on the communication climate that exists within that organization at a particular time. This essay attempts to show how both internal and external audiences are affected by the communication climate that exists with an organization. This essay will show how a good communications climate addresses internal & external issues, including: (INTERNAL) Overall effectiveness, Employee morale, productivity, Safety, Recruitment record, Supplier confidence (EXTERNAL) customer relations, investor relations, industry leadership, community acceptance WHAT IS COMMUNICATIONS CLIMATE? We've all felt bright, hazy or stormy at work or in lectures. Communications climate refers to the internal communications pattern within an organization (Kreps, 1990) and describes: * the way we feel about the group or organisation we work for * the extent to which we value, and...

