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What factors enabled the Daily Mail to be so immediately successful when it was launched in 1896?
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What factors enabled the Daily Mail to be so immediately successful when it was launched in 1896? The Daily Mail became Britain's best selling paper as soon as it was launched in 1896. It not only marked the real beginning of British popular journalism, but also brought daily news to the breakfast tables of the mass British public rather than to the few elites in the society. The historical background, the climate of the British press and human conditions were the main factors that ensured the paper's success. This essay will look at these factors from different angles, together with the influences they had on the Mail's success. First of all, it is necessary to know some history about the British press industry. In the sixteenth and seventeenth centuries, the control of the press was highly restricted by the British monarchy. Even though the Bill of Rights in 1689 opened the way...
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