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The audience we chose to target for this film were adults ranging from eighteen to twenty-five who are interested in the thriller genre
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Film Poster Evaluation The film poster is the primary medium for advertising any film, and may start in the early stages of a film's production and continue during the weeks building up to release. The poster is the basis of the whole publicity campaign; 'Epiphany' is a thriller based movie and this is shown through the connotations and denotations of its advertising poster. The aim of the poster is to present a key 'narrative' image that sums up the film. The audience we chose to target for this film were adults ranging from eighteen to twenty-five who are interested in the thriller genre. We had to complete research in how to promote a thriller film and by looking at films already existing, we were able to establish the fonts and colours that are used and the layout of images used for advertising this particular genre to its intended audience. The audience can...
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