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Chloe Davies 12.2 Media Brief For my coursework assignment I intend to produce a film trailer belonging to the horror genre. I have chosen this genre as it is a popular genre and has a wide mainstream audience; my trailer will be based on the sub genre of a wet horror film (Steven King)which is more widely known as the "stalk and slash" horror. The reason I have chosen this sub genre is because this genre is typically used and the existing audience are aware of the codes and conventions, therefore they will easily be able to identify the genre of the film trailer. My target audience will be mainstream, aged 14-21 and of both sexes as this is the typical age range for horror films. I expect most of the audience to relate to the victims in the film as it disturbs the equilibrium of a daily situation most people do...

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