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For my GCSE production work, the task I was set to do was to design and produce my own Disney video cover. The overall design and content of my video cover could be based on either a sequel to another Disney film or a brand new storyline with one of the less major characters from an already existing Disney film, to use as the main character. For instance, take Grumpy out of 'Snow White and the seven Dwarfs' and create a video based on him as the main character, for example 'Grumpy and the evil Magician'. Video covers are important because the bright, vivid colours and memorable characters attract children's attention, leading them to purchase the video. Disney's child-friendly, video covers fit into the whole Disney Empire as they reinforce familiarity with other Disney characters and also fit into the typical Disney video conventions; helping children and parents to...

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