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NIKE IN SOUTHEAST ASIA
Member rating: No Rating | Words: | Submitted: Tue Jun 20 2006
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Oluwakemi Oyesile MGT 200 Dr. Magee-Egan Case #3 03/13/06 NIKE IN SOUTHEAST ASIA Nike's responsibilities for the working conditions in the factories of their overseas suppliers had a societal significance. The societal significance perspective views coverage and treatment as a reflection of the news media's perception of the significance of an issue to society. Issues high on the societal significance dimension include health, safety, environmental protection, human rights, security and social justice. The Nike allegations were based on three issues considered to be centered on the wage level, the employment of children, and abusive practices. The first was abusive treatment of workers, such as the well-publicized incidents described in the case. The second was health and safety standards in the factories. The activists and labor unions argued that the same standards as in the United States should be maintained in factories that produced for export to the United States. The third was wages with activists and...
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