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Law offer and acceptance: Is the advertisement an invitation to treat or an offer?
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Gideon Krotosky Introduction to Law Coursework - Offer and Acceptance IF1101 BSc Economics and Accountancy Part II Nigel Clayton Winter 2004 IS THE ADVERTISEMENT AN INVITATION TO TREAT OR AN OFFER? The first issue is whether the advertisement constitutes an offer or an invitation to treat. An offer can be defined as statement of the terms on which an offeror agrees to be bound, whereas an invitation to treat lacks any contractual significance. Does the advertisement demonstrate a clear willingness to be bound without any need or desire to prolong negotiations? On the one hand, it may constitute an invitation to treat because the price stated, implied that it invited different bids as it said "or nearest offer". It is unlikely that a buyer would come forward without an internal inspection of the camera and in general, an advertisement is normally considered to be a means of generating interest rather than a final...
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