University Of Ottawa Intercollegiate Sports Case Report.
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University Of Ottawa Intercollegiate Sports Case Report Problem Luc Gelineau, the Director of Sports Services at the University of Ottawa, has to increase attendance at the university's sports home games in order to acquire a potential sponsorship from the Royal Bank of Canada. This method of alternative funding is necessary due to budget cuts to the "Big 5" intercollegiate programs (male & female basketball, hockey, volleyball and football). From 1992 to 1996, there has been a significant decrease in total ticket sales for most sporting events. The Royal Bank won't sponsor the intercollegiate sports teams if the overall lackluster attendance trend continues. Even if the University of Ottawa teams are competitive and successful, the student population simply does not show up for the games. Sports Services isn't doing enough to raise attendance at the Gee Gee's home matches. By bringing the attendance to what it once was, corporate sponsors such as the...

