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Challenges of Aviemore

Member rating: 10 out of 10 stars (1 vote) | Words: 5000 | Submitted: Wed Mar 12 2008

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Challenges of Aviemore External factors affecting Aviemore The document contains 5028 words Was written in 2007 by Hajnalka Andrea Nagy 0706338 for Tourism and Hospitality Management (BS1210) Executive summary The introduction contains a brief insert about Aviemore as a tourist destination. The main body contains the Transformation process, the challenges that Aviemore has to deal with and External factors that has an impact on the Scottish tourism affecting Aviemore's tourism. The last two paragraph is the recommendation and the conclusion that emphasise how Aviemore could be a better provider than other destinations. The aim of this report is to highlight the place's strengths and weaknesses by analysing them and helping decision-makers in what extent to develop the destination. In the analysis positive and negative effects are considered explaining how they influence the tourism environment. These include things like why it is important for Aviemore to keep the surrounding area unspoilt, how to target overseas visitors, the empty nesters, yuppies...

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