Logged out
Access All our Essays in an Instant
Swap your work for FREE access, or pay £4.99 for instant access
"Food Retailers will need to go global to succeed." Terry Leahy, CEO, Tesco. Looking at Carrefour-Promodes and Wal-mart.
Member rating: No Rating | Words: | Submitted: Mon Jun 19 2006
Page Preview
On the left is an image preview of every page of this document, and below are the first 150 words with formatting removed:
International Retailing "Food Retailers will need to go global to succeed." Terry Leahy, CEO, Tesco Word Count: 3582 November 2002 Introduction In recent years, two major retailers have been in the headlines of the specialised press, namely Carrefour-Promodes and Wal-Mart. According to the most recent rankings, they are, respectively, numbers one and two in terms of turnover and employment. Global retailer ranking Rank Rank by turnover Company 1 2 Carrefour 2 5 Ahold 3 1 Wal-Mart 4 4 Metro 5 10 Tesco 6 8 Ito-Yokado (incl 7-Eleven) 7 21 Dehlaize 8 20 Casino 9 17 Auchan 10 13 Aldi 11 16 Tengelmann 12 11 Costco Global Retail Index, 2002 Wal-Mart is by far the largest retailer in turnover size, but has not yet expanded as far internationally as Carrefour, which has a wider geographical presence and achieves a higher proportion of their turnover outside their home market. This report is split into three main sections. Firstly we set out to compare and contrast the motives and internationalisation strategies of Wal-Mart and Carrefour. Secondly we move on to discuss the problems that these retailers...
Get instant access
- Instant, unlimited access to our documents in full
- Swap your work for free access, or pay £4.99
- To see the full version of this document and 147,195 others
Receive email updates for this category
- Simply tell us your email address and receive a weekly Study Help Email for FREE
- Receive 3 FREE essay views with each email
- Get all the latest essays from Coursework.Info & discussion from TheStudentRoom.co.uk
