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What competitive advantage do companies have over each other?
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| Submitted: Thu Jul 11 2002
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What competitive advantage do companies have over each other? The task that I have been given is to find out what employers think their own competitive advantage is over the competition. To find this out I have conducted three interviews with managers of small companies. To survive in the business world, employers need to make sure that their company can handle everything that is thrown at them. Employers that run their own business and have to cope with problems through their own pocket especially fall in to this. Normally if a company enters a market, it is because they have seen a niche in the market, meaning a gap that they themselves can fill. If there is no niche and the market is already crowded, then the company needs something else to keep it in business. This is called a competitive advantage. Something that this one company has over the rest so...
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