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What can the corporation do to ensure that information about changes in critical factors in the societal environment gets to the attention of the strategy makers?"Just about the time you think you can make ends meet, somebody moves the ends."
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What can the corporation do to ensure that information about changes in critical factors in the societal environment gets to the attention of the strategy makers? "Just about the time you think you can make ends meet, somebody moves the ends." Pansy Penner Corporations today are more sensitive to social, economic, political and technological changes than ever before. The external environment is more complex and volatile. While such environmental changes may be felt throughout the organisation, the impact mostly affects the strategic perspective. Therefore each company must scan and monitor the changes in the societal environment and meet the challenges presented by these changes. Introduction Change is a fundamental part of organizational life everywhere. So what can an organisation do to ensure that information about these changes in the external environment gets to the attention of the strategy makers? The external environment creates signals and messages that an organisation needs...
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