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To identify PepsiCo strategic capability, it is important to analyse PepsiCo’s resources and competences in order to gain a competitive advantage over its rivals in the market.
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Q2. What is the strategic capability of your organisation? Discuss its sources of competitive advantage and capability gaps. Word Count: 1161 (excludes title page, contents page, references and bibliography) Contents 2 Executive Summary 2.1 Introduction 2.3 Value Chain Analysis 2.4 Resources 2.5 Competences 2.6 Critical Success Factors 2.7 Conclusion 2. Executive summary To identify PepsiCo strategic capability, it is important to analyse PepsiCo's resources and competences in order to gain a competitive advantage over its rivals in the market. The value chain is an important factor to strategic capability, as it identifies the activities within and around PepsiCo that enable them to create products and services to gain competitive advantage. PepsiCo managed to use marketing, sales and innovation process to their advantage, making strong networks with public relations and creating positive, strong brand names. Throughout the year PepsiCo has change their existing products or create a product to remain in consumer's mind and try to be ahead of it competitors....
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