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The harmful effects of advertising to children Introduction and Thesis Statement Advertising aimed at children is nothing new—remember “Trix are for kids”?
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Reading, Writing and Retailing: The harmful effects of advertising to children Introduction and Thesis Statement Advertising aimed at children is nothing new-remember "Trix are for kids"? But in today's society, the under-thirteen age group is being seduced into consumer culture in increasingly harmful yet subtle ways. Marketers easily influence children's values by stressing the importance of brand name awareness, which in turn promotes status craze. The theory of conspicuous consumption and the subsequent rise of consumerism can be applied to understand the influence advertising has on young people, and in particular, the creation of "the nag factor". The advertiser, like a parent or teacher, can influence the entire process by which a child learns to establish consumption-related values and aspirations. Like an unseen presence, advertising is always there, invisibly guiding the child in these critical, formative years. Spending billions of dollars a year on products, children are becoming not only the world's greatest...
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