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Task 2 The Sportswear Industry The sportswear industry experienced a huge increase in demand when wearing sports clothing became fashionable as casual wear rather than just for playing sport. This was excellent for sportswear manufacturers who saw an increase in profits and also where able to sell sports clothing to a larger scale than before. The main players in the industry also help increase sales and have made sportswear fashionable. Players like David Beckham, Ronaldo, Michael Jordan, Tim Henman and others have helped the industry by appearances in advertisements and also by a sports company sponsoring the player. These days there have started to be lots of multinational manufactures, which are companies that operate in many countries over the world. These multinationals are able to supply as well as manufacture a wide variety of products to consumers and professional sports people. There are also many other small manufactures that do not...

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