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The Chinese personal computer (PC) industry  

Member rating: 9 out of 10 stars (1 vote) | Words: | Submitted: Fri Jun 03 2005

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The Chinese personal computer (PC) industry is estimated to be "the fastest growing computer market in the world", and China is considered to be so big potential a market because of the fast growth of Chinese information technology and computerization. In this circumstance, Chinese domestic companies hold dominant positions in the market for a long time. The purpose of this study is to answer the following three questions: Firstly, were there any explicit strategies, which have led local companies to grow to today's status? Secondly, Lianxiang Group (No1 Chinese PC manufacturer) has taken a top position in the Chinese PC market since the fourth quarter of 1996. So, what are the similarities and differences in the developing path of Lianxiang in comparison to foreign and other domestic companies? And finally, what challenges it will be faced at present and in the near future? Answering these questions, this paper analyzes the...

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