Your Status: Logged out Log in

Sony was established in 1946, under the name Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation), or Totsuko for short, with about twenty employees.  

Member rating: No Rating | Words: | Submitted: Mon Dec 22 2003

Page Preview
Preview
Previous 1 of 5 Next

On the left is an image preview of every page of this document, and below are the first 150 words with formatting removed:

Introduction Sony was established in 1946, under the name Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation), or Totsuko for short, with about twenty employees. In 1958 Totsuko changed its name to Sony. It took only about twenty years for Sony to grow into one of the most widely known Japanese companies in the world. In 1970 Sony became the first Japanese company to be listed in the New York stock exchange. Today, Sony is an important international group with more than 173,000 employees worldwide, with sales and operating revenues of 6.7 trillion yen. Today, Sony has become one of the world's most recognizable names since its inception in the war torn rubble of 1946 Japan. Most of the credit for the success of Sony, goes to its co-founders - Ibuka and Morita. Morita saw long before his contemporaries that a shrinking world could present enormous opportunities for a company...

Get instant access



  • Instant, unlimited access to our documents in full
  • Swap your work for free access, or pay £4.99
  • To see the full version of this document and 150,159 others
Register Now