Coursework.Info - Inspiration in an Instant

On the left is an image preview of every page of this document, and below are the first 150 words with formatting removed:

Tourou University International Lori Durham MKT 301 Session Long Project Module 5: Promotion Dr. Jonel Mundt Introduction In this final module, we are studying the final 4p, price. In my analyzation of Kitchen Collection, I have gathered much information about their price strategy and price effectiveness compared to their competitors. Kitchen Collection opened in November 2005 in the Indiana Mall. The addition of this store can be beneficial to our community. Up until the opening of Kitchen Collection the customer base of Indiana did not have an outlet for the kitchen enthusiast. Kitchen Collection specializes in kitchen gadgets, small kitchen appliances, cooking and baking tools, and As Seen On TV items. A frequently absent manager that has other obligations to now three stores, an assistant manager, Ms. Angela Visnick, and four employees run the store. What determines your inventories' prices? The prices of products are set by the corporate office. The store managers have very little to...

Get instant access

• Instant, unlimited access to our documents in full
• Swap your work for free access, or pay £4.99
• To see the full version of this document and 146,186 others

OR

Receive email updates for this category

• Simply tell us your email address and receive a weekly Study Help Email for FREE
• Receive 3 FREE essay views with each email
• Get all the latest essays from Coursework.Info & discussion from TheStudentRoom.co.uk