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Operations Management

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TABLE OF CONTENT 1.0 INTRODUCTION 1 2.0 OBJECTIVES 1 3.0 SUPPLY CHAIN 2 4.0 PRINCIPAL PLANNING AND CONTROL 3 4.1 BRANDING AND PUBLIC AWARENESS CAMPAIGN 3 4.2 LOGISTICS 3 4.3 COMMUNICATION 4 4.4 STOCK-LEVEL MAINTENANCE 5 4.5 CAPACITY MANAGEMENT 5 4.6 MATERIAL HANDLING, TRANSPORTATION AND DISTRIBUTION 6 4.7 TRACKING 6 4.8 CONTINGENCY PLANS 7 5.0 END-USER SUPPORT 8 5.1 USERS' MANUALS 8 5.2 CUSTOMER SERVICE HELPLINE 8 5.3 ONLINE HELP AND E-MAIL SERVICES 9 5.4 IN-STORE HELP 10 5.5 RETURN POLICY 11 6.0 QUALITY MANAGEMENT TECHNIQUES 12 6.1 CONTINUOUS IMPROVEMENT 12 6.2 TOTAL QUALITY MANAGEMENT 13 7.0 QUALITY ASSESSMENT TOOLS 14 7.1 CAUSE-EFFECT DIAGRAM 14 7.2 WHY-WHY ANALYSIS 15 7.3 PARETO DIAGRAMS ANALYSIS 16 8.0 REFERENCE 17 9.0 BIBLIOGRAPHY 18 10.0 APPENDICES 19 APPENDIX 1 - MOVEMENT OF MATERIALS AND PRODUCT IN THE SUPPLY CHAIN 19 APPENDIX 2 - INFORMATION FLOW CHANNELS WITHIN THE SUPPLY CHAIN 20 APPENDIX 3 - GROUP LOG 21 1.0 INTRODUCTION Ulstar Plc is a Japanese company aiming to create a new concept in mobile computing which it expects to sell in market worldwide. The product, which is a Personal System Unit (PSU), will be about the same size as a PDA and effectively offer the processing power of a Personal Computer powerful enough for day-to-day uses; with the benefit of voice recognition hence no keyboard is needed. By virtue of its forth generation communication chip, the product will perform the normal communication of a mobile video phone along with...

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