Salma Ahmed
English Lit. GCSE Student
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Marketing Analysis of ThunderStix®
- Words:
- 2322
- Submitted:
- Sat Oct 23 2004
Have a little read: ... Marketing Analysis of ThunderStix(r) 11/13/2003 Marketing executives that work for sports teams typically have a difficult time trying to choose a promotional item to hand out at their freebee nights. After careful review of the latest and greatest gimmicks presented to them, the choice often comes down to one of the old standbys. Recently there has been a new item on the market that has made these decisions for marketing executives a no-brainer and it has created quite a "bang" at their sporting events. These new products are called Cheerstix(r) and are also known as Thunderstix(r). The new wonder product is actually a twist on a familiar promotional item, balloons. The bangers are blown up like balloons into a cylinder-like shape about two feet in length, although they are made from flexible polyethylene. Polyethylene is the same type of plastic used for grocery bags, as opposed to latex which is used to
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