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Contents Introduction 1 Development 1 Criteria 1 The product 1 Analysing the market 1 Market Research 1 Analysis of results 1 The product life cycle 1 Pricing 1 Promotion 1 Technical drawing 1 Place 1 Retailing 1 Transport 1 Appendices 1 A. Sample questionnaire B. Completed questionnaires C. Results Introduction Now that I have looked at my personality and the types of organisations, I now need to decide what product I am going to produce and sell. To do this I am going to look at several products, advantages and disadvantages of each, and finally pick a product to manufacture. Then I will look at the theory behind marketing, the product and research in the market. Other theory's I will be researching are the types of promotion, where to sell it, the type of outlet and finally the transport I will use to deliver the goods. Development The following spider diagram shows the products I have considered, the advantages and disadvantages of each one. I have chosen to manufacture alarm clocks. Criteria Key: - 1. Do I have the knowledge to manufacture it? Yes/No 2. What competition is there? High/Low 3. How large is the target...

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