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Coursework Header Sheet 136279-20 Course MARK1064: International Marketing Course School/Level BU/PG Coursework International Marketing Plan Assessment Weight 70.00% Tutor M Kirkby Submission Deadline 28/03/2008 International Marketing Plan - groupwork Coursework is receipted on the understanding that it is the student's own work and that it has not, in whole or part, been presented elsewhere for assessment. Where material has been used from other sources it has been properly acknowledged in accordance with the University's Regulations regarding Cheating and Plagiarism. 000452231 Muhammad Ali Tutor's comments Grade Awarded___________ For Office Use Only__________ Final Grade_________ Moderation required: yes/no Tutor______________________ Date _______________ International Marketing Assignment: 'International Marketing Plan' Launching Twinings & Co. Ltd, Tea Products into Pakistan Market Presented To: Martin Kirkby Presented By: Group C: Muhammad Ali Nitin Rastogi ID # 000452231 000472174 Neha Doddanavar Richa Sharma 000472236 000472172 University Of Greenwich Table of Contents Contents Page # 1: Introduction 4 2: Internal Situation 5 2.1: Strategic Market Position 5 2.2: Objectives and level of Achievement 5 3: External Situation 6 3.1: Tea Industry of Pakistan 6 3.2:...

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