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Coca Cola Ethics refers to the moral principles or value that generally govern the conduct of an individual or a group. Ethics also can be viewed as the standard of behaviour by which conduct is judged. Ethics are personal rather than societal moral principles and value. Business Ethics is the application of moral standards to business situations. (Masden and al, 1990) According to Robert Levering, (1997), one of the most 10 popular companies among job seeker is Coca Cola. Coca Cola is characterised by openness, fairness, camaraderie among employees, job security, opportunities for advancement, and sensitivity to work/family issue. Since it's founding, the Coca Cola Company has worked unceasingly to reinforce 'the simple moment of pleasure' among consumers and employees. Coca Cola is not only a product, it s a lifestyle. But was the reality of the Coca Cola Company? In a first part, we will introduce you a...

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