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Case study on Rose Toys 1) Rose Toys is a small firm, which has limited funds to spend on Advertising and making the product. They have been producing a range of good quality toy trains for an age group of about 10 years old. But there product sales are declining and for 3 years sales have decreased. One reason for the decline in sales could be that the trains that Rose Toys are selling could be out of date. Another reason could be that 10 year olds are now interested in computers and there is no need for a demand of good quality toy trains. With this problem the owners of Rose Toys have 2 options. Firstly the company could carry on with the production of their 'good quality train' and hope that the sales pick up again. Secondly they could scrap their declining train and produce a push along train,...

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