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Business marketing

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TASK 1 About company Sainsbury is a public limited company and is a leading UK food retailer with interests in financial services. The company comprises Sainsbury's Supermarkets, Bells Stores, Jackson's Stores (acquired August 2004) and Sainsbury's Bank and employs 150,000 people. The company is also well known for its quality and rage of products they provide through out the UK. History Sainsbury's was founded in 1869 by John James and Mary Ann Sainsbury. They opened their first small dairy shop at 173 Drury Lane, London. Drury Lane was one of London's poorest areas and the Sainsburys' shop quickly became popular for offering high-quality products at low prices. It was so successful that further branches were opened in other market streets in Stepney, Islington and Kentish Town. By 1882 John James Sainsbury had four shops and had plans to expand his business further. He opened a depot in Kentish Town, north-west London, to supply this...

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