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Part I Introduction EasyJet is Europe's leading low-cost, no frills airline. When it was created eight years ago, easyJet was a bold new venture aiming to change the rules of its market. Since its first flight in November 1995, the airline has grown from a Luton base offering two routes from Luton to Glasgow and Edinburgh, served by two Boeing 737 aircraft, to one that offers 125 routes from 39 European airports, operating 72 aircraft (November 2003). The phenomenal growth of easyJet was boosted by its merger with Go-fly in August 2002, making the combined company Europe's Number one low cost airline. In October 2002, the airline signed a deal to purchase 120 Airbus which will facilitate the airline's ongoing growth strategy. During the financial year to 30 September 2003, the company reported pre-tax profits of £52.0 million on a turnover of £932 million and carried 20.3 million passengers. The airline's shares...

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