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A study on the problems of international marketing of ceramic sanitary wares with special reference to Muthoot APT Ceramics LTD.  

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Top of Form Bottom of Form A STUDY ON THE PROBLEMS OF INTERNATIONAL MARKETING OF CERAMIC SANITARY WARES WITH SPECIAL REFERENCE TO MUTHOOT APT CERAMICS LTD. BY ZIBY CHERRY PHILIPS A Dissertation / Thesis submitted in partial fulfillment of the requirements for the degree of MASTER OF BUSINESS ADMINISTRATION of CSM Institute of Graduate Studies, USA TASMAC Training and Advanced Studies in Management and Communications, C-2, SHARDARAM PARK, 37/37-A, SASSOON ROAD, PUNE - 411 001 1998 CHAPTER-1 NATURE OF THE STUDY CONTENTS CHAPTER - 1 TOPIC PAGE NO. Background and aspects of the problem----------------------------- 3 Purpose of the study --------------------------------------------------- 7 Statement of...

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