Prevention is better than cure --- The role That CSR plays
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Prevention is better than cure --- The role That CSR plays Corporate Social Responsibility (CSR) is concerned with treating the stakeholders of the firm ethically or in a responsible manner. "Ethically or responsible manner" means treating stakeholders in a manner deemed acceptable in civilized societies. Social includes economic responsibility. Stakeholders exist both within a firm and outside. The natural environment is a stakeholder. The wider aim of social responsibility is to create higher and higher standards of living, while preserving the profitability of the corporation, for people both within and outside the corporation. (sampoernafoundation.org 2006)1 There are companies which claim to be social responsible at the surface but at the core harm the society way either by exploiting environment or by exploiting its employees/consumers in each and every possible way. Shell which claims "DON'T THROW ANYTHING AWAY THERE IS NO AWAY" (asa.org 2007)2 has ruined Nigeria, Russia, Durban, Ireland, Louisiana USA etc. Asia Pulp...


