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Introduction The purpose of this dissertation is to examine the importance of goals within the sporting context. In particular it is the area of outcome goals and achievement/performance goals, which will be under discussion. Goals such as these come under the broader heading of Motivation. Although not always called motivation, it has been the use of motivation that has inspired, or other wise, for thousands of years. The kings and great generals of the past realised that they had to motivate their followers in order to win battles and survive. In more recent times leaders such as Hitler and Churchill made great speeches to encourage (motivate) others. Even more recently, the American candidates for the White House have delivered motivational speeches in order to gain votes and therefore win the presidency. In the sporting world, the 2000 Olympics saw thousands of athletes motivating themselves, or being motivated by their trainers, in order...

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