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BE1013 - Entrepreneurs and Entrepreneurship A comparative and contrasting report of three very different entrepreneurs • Anita Roddick • George Lucas • Bill Gates • Mehmet Ferman Dogan 0515341 Business and Computing Wolverhampton Business School Contents Section One: What is Entrepreneurship?.........................................3-4 Section Two: The Entrepreneur as 'the individual'.......................5-7 Section Three: Entrepreneur Subjects......................................8-11 Section Four: Compare and Contrast of our Entrepreneur Subjects.............................................................................11-13 Section Five: A summary statement.........................................14 Section Six: Bibliography and any relevant Appendices................15 Section One: What is Entrepreneurship? Bolton and Thompson (2004, p.16) define an entrepreneur as: "A person who habitually creates and innovates to build something of recognised value around perceived opportunities." The word entrepreneur is derived from the French verb 'entreprendre', which means to undertake, begin or start. Richard Cantillon invented the 'entrepreneur' word and defined it: 'The entrepreneur is the bearer of risks inflicted by the changes in market demand '. (in Thornton, n.d. cited 1st May, ) After having looked extensively at a number of entrepreneurs within the Bolton and Thompson...

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