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Beverage Industry Financial Ratio Report
Member rating: No Rating | Words: | Submitted: Fri Jan 28 2005
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Beverage Industry Financial Ratio Report FIN 544 - Finance for Managerial Decision Making Workshop 2 - July 15, 2004 Table of Contents Table of Contents 2 Beverage Industry Financial Ratio Report 3 Industry Overview 3 The Coca-Cola Company (KO) 4 Growth Rates 5 Price (Valuation) Ratios 5 Profit Margins 7 Investment Returns 8 Management Efficiency 9 Ten Year Summary 10 PepsiCo. (PEP) 11 Cadbury Schweppes (CSG) 11 Conclusion 12 References 14 Beverage Industry Financial Ratio Report The soft drink industry is more than a business, it is part of American history and American culture. The industry is almost as old as the country itself. The soft drink industry dates back to 1798, beginning with a carbonated beverage called "soda water". Soda water spawned the invention of ginger ale and the popular ice cream soda drinks. Then in 1876, root beer became available for sale. Next was a cola flavored beverage, followed by Dr. Pepper and in 1886 Coca-Cola was made in Atlanta, Georgia. Just fourteen years later Pepsi-Cola was developed. Today, the soft drink industry is not just a part of history,...
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