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Contents Page Title of Section Page numbers Introduction 3 Cost of Capital 4 Portfolio Theory 4 Risk and Return 4 Capital Asset Pricing Model (CAPM) 5 Weighted Average Cost of Capital (WACC) 7 Future Cash flow; Strategy and Forecasted Performance 8 Return on Invested Performance (ROIC) 9 Interaction of Growth, ROIC and Reinvestment 9 Valuation 10 Conclusion 11 Bibliography 13 Appendix A- The Horizon Period 14 Appendix B- Sensitivity Analysis 16 Introduction The purpose of this report was to value the multinational company Cadbury Schweppes using confirmed finance theory with main focus being put on the Capital Asset Pricing Model. The objective of this study is to assess the figures used for the valuation and address any issues being raised in relation to the figures used. The report demonstrates how changes in figures can affect the valuation. The finance theories were used to help calculate the valuation of the company. Issues have been addressed in relation to the validity of the CAPM. The CAPM will provide a base in which to perform the calculation of the Weighted Average Cost of Capital...

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