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This report outlines the aims and procedures of a study conducted into the effectiveness of focus groups as a social research method. As social research students we were to observe a focus group selected by the lecturer
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Abstract This report outlines the aims and procedures of a study conducted into the effectiveness of focus groups as a social research method. As social research students we were to observe a focus group selected by the lecturer, the focus group participants were to discuss a research topic in which the researchers were to observe the exercise, we were to use these observations to code and analyse data and draw conclusions by discussing upon different issues regarding the focus group process. The report also outlines some of the procedures of conducting focus groups such as research ethics and participant and sample selection. Introduction The focus group question/topic was: as citizens in the 21st century, how do you feel about sex, marriage and relationships today? This is an important topic as it involves everybody is society. Society's ideas and values on the topic are constantly changing therefore its interesting to know what are some...
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