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The aim of my experiment is to prove Stroops theory, and find out if interference occurs when participant is asked to identify colour words in different coloured ink.
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| Submitted: Thu Mar 18 2004
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THE STROOP EFFECT By ashwini Aiyar Introduction The Stroop effect was discovered in the early 1900's by J. Ridley Stroop, and was used mostly to discredit the theory of controlled and automatic processing put forward by Schneider and Shiffrin in 1977. This theory was to do with controlled and automatic processing, and stated that the former was slow and the latter; fast, and thus differentiated between the two. The theory also stated that automatic processing was unaffected by capacity limitation, which means that it does not affect the performance of other tasks at the same time. Although a clear distinction can be made between controlled and automatic processing it is difficult to determine if either is influenced by the other. It seems that both types of processing are involved to a certain extent. Stroop (1935) conducted experiment, which was called the Stroop Effect. This was done by showing the participant a word and...
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