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In this essay I will be explaining and evaluating the 'Multi-Store Model'.  

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In this essay I will be explaining and evaluating the 'Multi-Store Model'. The Model was first proposed by Atkinson and Schiffrin in an attempt to integrate the common features of other memory models extant in the psychological literature. The basic characteristics of the model include: the existence of several linked processing systems; stage-by-stage processing of information; and a unidirectional flow of information. Sensory memory (SM) holds information that is literally encoded, that is, encoded in the same form in which it was received: An image for visual information, and sound patterns for acoustic information. The capacity of SM is very large, but it holds information for only a few seconds before it fades away. Short-term memory (STM) has a capacity of 7 items, plus or minus 2. The model argues that items in STM are acoustically encoded, and that they remain there for less than a minute before fading away. The model argues...

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