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Starting with the bibliography in Stearns and Roberts' pieces, discuss an Aspect of Consumerism in the Twentieth Century That You Find Interesting Consumerism is a concept that has been increasing throughout society, and continues to get bigger. Defined as 'the theory that progressively greater consumption of goods is economically beneficial,' consumerism is a ravenous force in our world. It is a broad area, and centres mainly on the modern economically developed countries. These are otherwise known as consumer societies, which can be defined as 'those which choice and credit are readily available, in which social value is defined in terms of purchasing power and material possessions, and in which there is a desire above all, for that which is new, modern, exciting, and fashionable' (John Benson, 1994) Studies of consumerism have mainly focused upon how new patterns of acquisition arose and how they related to other cultural and economic...

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