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Britney Spears’ latest creation to hit the stores is different to what is usually expected of her. Instead of a new CD to entertain us, she has concocted her own new fragrance called “Curious”. Having never brought a product of this kind out before...
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Curious - do you dare? Britney Spears' latest creation to hit the stores is different to what is usually expected of her. Instead of a new CD to entertain us, she has concocted her own new fragrance called "Curious". Having never brought a product of this kind out before she had to ensure that her fans and the people she wanted to sell it to would want to buy it. And to do so she created her own advertising campaign, part of this being an advert in which she, herself, stars. The advert itself is obviously very well thought out, the style and the way the product is introduced suggests that it is aimed at the socio-economic groups B, C? and C?. The advert itself is only thirty seconds long; because of the short amount of time they have used a lot of editing to include all the needed...
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