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The advert sets out, to pass off the 506 estate as both a big family estate and a fashion statement, its purpose is to advertise and sell the 406, the advert has a vast audience this is because
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Media Course work The advert sets out, to pass off the 506 estate as both a big family estate and a fashion statement, its purpose is to advertise and sell the 406, the advert has a vast audience this is because the advert claims the car has so many uses, such as a work horse a people carrier and a 'boys' toy. I think the advert says 'this isn't just a car, this is statement' it is telling you that you NEED the car, and that is what you want in an advert the advert maintains this tone all the way through and leaves you with a taste of what the 406 is really all about. The photographer Alex Sumner who features in the advert is a fashion photographer, in the clip, you follow Mr Sumner's journey to the location of the shoot, however the journey turns out to be almost the perfect...
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