The advert I am analysing now was an award winning advert for Audi car manufactures. The target audience for this advert were males with families, fathers, carers of the environment (it has a catalytic converter
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MEDIA ESSAY: "IN THE NICK OF TIME" Analysis of a television advert and how it reaches its target audience. Television adverts are perhaps, the most effective method of advertisement, which uses both visual and audio to do so. This is because nearly every person in the country has a television and watches TV in their spare time. An advert can use any theme or medium to communicate its message to the viewers. Humour, emoticon, narratives (story lines), informative etc. companies spend millions of pounds on the design and development of their adverts and for air time, the time the advert is shown and how long it is broadcast. For example, long adverts in between popular shows such as the Simpsons will cost more because they reach a wider audience. In this effect, companies need adverts that get their point across quickly, so designers have to stand out and be effective at affecting the...


