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THE HISTORY OF COCA-COLA * On May 8, 1886, Atlanta druggist Dr. John Stith Pemberton (former Confederate officer) invented "Coca-Cola" syrup. It was mixed in a 30-gal. brass kettle hung over a backyard fire. It was marketed as a "brain and nerve tonic" in drugstores. Sales averaged nine drinks per day. * Frank M. Robinson, Pemberton's bookkeeper, was the person who suggested the name "Coca- Cola", which was chosen because both words actually named two ingredients found in the syrup. Robinson also thought that two "C's" would look well in advertising. * The first year's gross sales were $50 and advertising costs were $73.96. * The original formula included extracts of the African kola nut and coca leaves, both strong stimulants. "Coca Cola" was one of thousands of exotic patent medicines sold in the 1800s that actually contained traces of cocaine. * One summer in 1886, a customer walked into a...

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