Television and magazines are two of the most common media which are in extensive usage to advertise products.
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Media Assignment Television and magazines are two of the most common media which are in extensive usage to advertise products. Despite only being a recent innovation, TV adverts have the capability of reaching the largest audience. Advertising is a multi-million pound business, and only a small fraction of companies can afford to break into TV advertising, which is widely considered the most effective form of advertising. Because television advertising is so expensive, it is important that successful techniques are used to attract customers, in order to make the advertising worthwhile. Only the larger, more reputable companies can afford to advertise their product during popular programs aired in prime time. Companies often also advertise their products in magazines which are aimed at their target market. The focus of magazine adverts is usually a main image, a colour scheme and a heading. The focus of television adverts is the aforementioned,...


