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Over the past couple of weeks we have been studying three adverts. The two that I have chosen to further study are the Volkswagen Passat advert and the Levi's jeans advert.
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English Coursework: Over the past couple of weeks we have been studying three adverts. The two that I have chosen to further study are the Volkswagen Passat advert and the Levi's jeans advert. In this piece of coursework I will try to find and point out the similarities and differences between these two adverts concerning the way in which they make their product desirable. Firstly the main comparisons between the adverts are that they both try to make the product they're selling attractive to the consumer by associating the item with desirable qualities. Also they both tell a story where the product is used and not just a selection of images. Both adverts don't say any thing about the products actual facts but what you can be if you posses the product. The main differences between the two adverts are they are associated with different desirable qualities e.g. the Volkswagen...
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