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I am going to focus my coursework on the advertisements found in men's magazines, which are predominantly aimed at men, through selling products concerned with masculinity and male inhibitions.  

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English Language AS Media Coursework Introduction I am going to focus my coursework on the advertisements found in men's magazines, which are predominantly aimed at men, through selling products concerned with masculinity and male inhibitions. The advertisements were taken from two different men's magazines - SORTED and FHM. The first is aimed at pubescent teenagers between the ages of eleven and sixteen, the latter at an older audience of young adults in there twenties and people in their late teens. The magazines have quite different audiences and aim to project contrasting images to the readers. The SORTED magazine gives an image of relaxing at home in your spare time and enjoying yourself maybe with a few friends round, whereas the FHM magazine promotes a very fashionable look for going out at the weekends, making you confident and attractive to the opposite sex. Readers of the FHM magazine are likely to be old...

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