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GCSE English Coursework Media Compare and contrast the techniques employed in a variety of print advertisements. There are five different adverts. The five that I have chosen are: Kelloggs Special Bar (chocolate chip), Rustico Bertolli, Kelloggs Special Peach and Apricot Cereal, Huggies Nappies and Clarks shoes. Firstly, the first advert is the Kelloggs Special Bar (chocolate chip). The media effects are very eye-catching. For example, the background is all chocolaty and brownish to give the effect of how crumbly and tasty it is. It has a slogan, which rhymes too " Chocolate chips that stay off your hips". This slogan is a mnemonic device because it is remember able. The Kelloggs Bar is also new so people might want to be the first to try it. Even though it is chocolaty and people may say no to it because maybe it is too unhealthy for them, it says that the bar...

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