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Comparing Adverts I have chosen adverts, about a car and a mobile phone. The brands they are trying to sell are Mini and Nokia. Both adverts have slogans - "It's a Mini adventure" and "Connecting People". The graphics are good in both instances but in different ways. The characters in the car advert are - an elephant, man and the Mini, all at the circus. They attract our attention not only by the obvious difference in size but also by the banner which invites us to "Spot the Difference". It is so obvious that it makes us want to read on to find out exactly what details the makers of the car are trying to impress us with. The Nokia advert has graphics of a much more simple nature, yet more striking and with more immediate visual impact. The advert is uncluttered and depicts only a human eye (much larger than...

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