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As part of the media coursework component I have chosen to analyse the smarties chocolate bar advert, the new product from nestle.
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As part of the media coursework component I have chosen to analyse the smarties chocolate bar advert, the new product from nestle. The main colours in the advert are bold, bright colours, they are blue, yellow, red, white and black, these colours attract people attention and makes it stand out from others. The type faces which they have used is bold bubble writing, they have made the font white which makes it stand out from the blue background. I think this advert appeals to under 18's because the colours are bright and they have dressed the smartie up as Ali G, which would attract teenagers attention. The slogan of the chocolate bar is 'smarties go undercover', I think they have chosen this to show that the smarties have gone undercover in a chocolate bar, which is also why they dressed the smartie up as Ali G. The first thing I look at on this advert...
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