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AnalLAYSING AN ADVERT FOR DIOR PERFUME “PURE POISON” FROM THE MAGAZINE “EVE”
Member rating: No Rating | Words: 1072 | Submitted: Sun Dec 09 2007
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ANALAYSING AN ADVERT FOR DIOR PERFUME "PURE POISON" FROM THE MAGAZINE "EVE" The advertisements for Dior, which is on the back page of the September, issue of "Eve" magazine, uses a glossy photograph of a model, an ambiguous product name, to promote their new perfume. The advert uses a few simple words with alliteration and repetition and a striking close up photo of a young woman's face. This all draws interest of single twenty to forty-year-old women. The magazine Eve is about eighty pages long and is usually situated on the middle shelf of the magazine section, with other woman's magazines such as Glamour and Cosmopolitan and costs about £2.00. It is aimed at the non-celebrity woman, probably in work and/or with children. This can be shown because the front cover has a plain photo of a fully clothed, everyday, not well-known woman, with captions relating to the article inside, about...
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