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An analysis of three different brands of lipstick
Member rating: No Rating | Words: | Submitted: Sun Dec 15 2002
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An analysis of three different brands of lipstick Advertising is important in Britain because it is such an advanced consumer society. Adverts are used to influence people in a positive way to introduce and explain new concepts as well as promoting a brand name. Trickery is used to make us desire things were do not really need. Make-up adverts are a good example of the illusion formed when adverts are read, as they are not only selling a product but a life style and an image. I have chosen three lipstick adverts all with different qualities from the same issue of Cosmopolitan. This is a magazine aimed at women aged 20-35. I chose these lipstick adverts so I could analyse them in greater details to see if they have the traditional qualities of an advert which makes them so effective. The first advert is for L'Oreal 'Color Riche.'...
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